To hear the effectiveness of our advertising opportunity Entertainment News, click speaker:
Don’t wait to read it - hear tomorrow’s showbiz news today!
The thirst for entertainment gossip and the interest in celebrity is at an all-time high. You can read yesterday’s showbiz stories in the tabloids and the numerous magazines dedicated to the subject, but Entertainment News breaks the big exclusives as they happen.
All the latest gossip from the Nation’s favourite TV shows along with weekly round ups of the biggest and best releases from the world of cinema & music, as well as up to the minute celebrity antics!
Entertainment News is the largest syndicated showbiz bulletin in the UK. We provide this service for radio groups including Bauer, UTV and GMG Radio, reaching 10.2 million adults every week with impacts converting to 77 TVR's. (Rajar RSL Q4 2012). In total, 115 commercial radio stations broadcast at least 3 bulletins every weekday.
GTN UK can offer you a commercial opportunity within Entertainment News. Immediately following the bulletin you can buy up to 60” of airtime, which ensures advertisers prime positioning and solus association with the public’s favourite topic…That’s Entertainment!
In summary, Entertainment News offers prime positioning advertising opportunities, in a credible environment, providing national coverage.
Working closely with our clients and independent research companies, GTN is happy to put the effectiveness of its Network Drive and Entertainment News packages to the test.
Evidence shows that the most useful research data is achieved from campaigns that run at a reasonable OTH, over a number of weeks. Campaigns running for 3 months or more can warrant ‘mid-term’ data as well, adding a further tier to this offering.
At GTN, we let the results speak for themselves. See for yourself here.
We’ve now entered the world of Online, where we’re able to give our clients the opportunity to run pre-roll content on our new Entertainment News Online VOD. The videos are updated twice daily with relevant and in-demand showbiz gossip stories.